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ABOUT House of Beauté Atout

A Woman-Owned Beauty Collective Built With Intention

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Founded in 2021, House of Beauté Atout was created to offer something missing in the beauty industry: an intimate, upscale alternative to large salon suite concepts.



HOBA exists to support beauty professionals so they can fully support their clients — with private space, professional autonomy, and an environment that reflects the quality of their work.

Every detail is intentional. Every studio is independent.
Every experience is elevated.

Located in Uptown
Minneapolis

House of Beauté Atout is located in the heart of Uptown Minneapolis, near Lake of the Isles and surrounded by walkable neighborhoods, local shops, and dining.



Street parking is available, and recent construction along Hennepin Avenue has been fully completed — making access easier than ever.

Boutique salon suite interior at House of Beauté Atout in Minneapolis
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Ready to Imagine More?

Whether you’re a beauty professional looking for a refined studio space or a client searching for expert-level services, House of Beauté Atout offers a beauty experience unlike anywhere else in Minneapolis.

More than a salon. A space to build your brand.

House of Beauté Atout was created for independent artists who want more: more freedom, more ownership, and a space that reflects the level of work they deliver. Every suite is intentionally designed to give you the privacy of your own business with the energy of a collective.

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"Finally, a space that supports independent artists and feels luxurious for clients. HOBA is going to set the standard in Minneapolis."

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